When I was at ABC Kids this year in Louisville, Kentucky, I had the privilege of meeting with some lovely ladies that I have communicated with via email for a couple years now. I was so happy to find out they were just as lovely in person as they are in email 🙂
While at the Britax booth,
I pretty much had a class on just how safe their seats are. As I was being told about this, I knew that it was something I HAD to share with our readers. When you think Britax, if you think like me, you think safe. But why is it actually safe? Keep on reading…
Britax is a name we TRUST in our home. From the moment we were talking car seats, Britax has been on the forefront of the research. Let’s dive in and talk about safety for your little ones while riding in the car!! So please, grab a cup of coffee or tea and get comfy.
Below are 5 components that make this Advocate 70-G3 (shown on the right) – and their “Safety You Can See” motto. All this information can be found on the Britax website. I am condensing and bringing it over here for a thorough post. I mean, why would I try and re-write what they have already perfected?!?!
- HUGS with SafeCell Technology. HUGS (Harness Ultra-Guard System) Chest Pads with SafeCell Technology are affixed to the car seat shell to ensure proper positioning. The chest pads contain SafeCells, which are engineered structures that are designed to compress in a crash and manage energy to reduce the amount of impact forces experienced by your child.
- Side Impact Protection. All BRITAX child seats have been engineered to protect your child’s head and chest during a side impact crash. There are, however, varying degrees of side protection available based on which child seat you choose. Click HERE to head over and see what seats have what level of protection.
- Base with SafeCell Technology. Bases with SafeCell Technology feature SafeCells, an engineered structure, designed to compress in a crash, significantly lowering the center of gravity and counteracting the forward rotation of the child seat which normally propels the child toward the vehicle seat in front of the child restraint. The ultimate job of a car seat is to minimize injury to your child during a crash. One way that your child may be injured during a crash is by hitting something in the vehicle, such as the back of the front vehicle seat. Incorporating technologies, such as a Base with SafeCell Technology, that lower your child’s center of gravity DURING a crash can help to minimize potential injury by counteracting the forward movement of the child.
- Energy Absorbing Versa-Tether. The BRITAX energy-absorbing Versa-Tether is a strap (a.k.a. webbing) that is attached to two points of the upper part of the child seat; there is a hook on this strap that attaches to an anchor in your vehicle. (To learn more about the LATCH system, visit our About LATCH page.) The BRITAX tether system allows you to tether your child seat in either the rear-facing or forward-facing modes. The use of a tether can reduce the distance that your child’s head moves forward (also called head excursion) by four to six inches, thereby minimizing the risk of injury during a crash.
- I found this one to be one of the coolest things. Integrated Steel Bars. Integrated Steel Bars strengthen the connection to the vehicle and reduce forward flexing of the child seat during a crash.
You guys…there is SO much MORE information on the Britax website. PLEASE, please, PlEaSe head over there and read more. I have linked the 5 components above to direct information pages on the Britax site. If you know of anyone, if you are experiencing or if in the future you think you will be experiencing purchasing a car seat, take your time to read this and pass it on! We have a fancy little share tool below 🙂
While this post isn’t concentrating on the Britax Registry Rewards Program – be sure to check that out. Huge deal!! 🙂
Please, take some time and do your research. And start your research with Safety You Can See. Hopefully that is where you will end too! 😉
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Advocate 70-G3 :: $379.99
A SIMPLE GIVEAWAY!!
ONE SIMPLE reader will win an Advocate seat. Oh yah!! After reading this post about their safety, don’t you all want one?!?! Here is how to enter:
a Rafflecopter giveaway
*The product in this review was provided to me for the purpose of conducting this review. All opinions expressed are my own.*

i LOVE the side impact protection! Adds such a piece of mind in the chance on an accident.
The Side Impact Protection is really important to me since so many babies die from those type of crashes!
Hoping to win one!
I learned about their safe cell technology, which lowers the center of gravity and helps prevent the child from propelling forward in a crash
I learned that Britax has SafeCell Technology, that lowers the child’s center of gravity , which is less likely causing any injury to the child, very good product to have.
I learned how important the tether strap can be in that is keeps child head from moving abot 4-6 inches in event of an accident.
I didn’t really understand the function of HUGS before reading this post. It’s pretty neat technology that the chest pads contain safecells that compress in a crash!
Wow, didn’t know so much went into a carseat! Love the safety of Britax
I learned about the steel bars. How awesome!!
their carseats have side impact protection
Britax has SafeCell technology and has great crash ratings.
all the awesome safety features are a plus… especially to my husband!
I learned about the HUGS technology that contains SafeCells which reduce the amount of impact on your child
I learned about the HUGS (harness) with Safecell technology! Awesome feature!
The steel bars!
I learned that the Integrated Steel Bars reduce flexing in a car crash.
HUGS (Harness Ultra-Guard System) Chest Pads with SafeCell Technology are affixed to the car seat shell to ensure proper positioning. Super important. Really it all is, this is an amazing carseat!!!
I like that the base has SafeCell technology!
I learned about SafeCell technology. I also like the intergrated steel bars, I never new that seats without this can flex in an crash. This car seat is safe, functional and looks great.
I learned that the use of a tether can reduce the distance that your child’s head moves forward (also called head excursion) by four to six inches
The safety features are impressive
The Safe Cell Technology and Integrated Steel Bars are amazing — Britax carseats are so safe!!
BRITAX tether system allows you to tether your child seat in either the rear-facing or forward-facing modes
I learned about the steel bars and the safe cell technology. Good to gain some knowledge on why I trust Bristax!
This…”Integrated Steel Bars strengthen the connection to the vehicle and reduce forward flexing of the child seat during a crash.” That’s amazing! I’m so impressed with the new technology britax is using to provide a safer product for our dear little ones!
I learned that Britax seats have integrated steel bars to reduce flexing car seats in the event of a crash
The HUGS feature is awesome.
I read about SafeCell Technology and Side Impact Proctection.
HUGS with safe cell technology. So cool!
Britax has a Registery Rewards Program!
priscillavbenavides@yahoo.com
i learned about side impact protection
nannypanpan@gmail.com
I learned about safe cell technology (way cool for my big guy) and integrated steel!
I learned that “All BRITAX child seats have been engineered to protect your child’s head and chest during a side impact crash.”
i learned this has amazing safety features including the side impact protection
i learned i can get different amounts of side impact protection
The base of their seat “lowers your child’s center of gravity DURING a crash”…I’ve never thought about all the things a car seat can do to keep my kids safe. I just trust them to be safe but I know my 4 year old is not in a seat with this type of base!
I didn’t know about the safecell technology and that britax car seats use it!
They are 1 great safe car seat Britax is a name you could TRUST in your home
the integrated steel bars are awesome! i was in an accident while i was pregnant with my daughter and it just made me more aware of safety features on car seats.i am definitely buying this one if i don’t win it!
I’m really impressed with the Integrated Steel Bars and learned that now I need a Britax for my infant.
The integrated steel bars is what sold me on the Britax for our son, plan on keeping #2 in a Britax when s/he arrives next year!
The hugs system was very interesting. I thought the soft things on the straps were more for comfort not for safety.
steel bars and the highest level of safety
I learned about SafeCell technology from your article!
I learned about the Energy Asorbing Versa-Tether , I love that The BRITAX tether system allows you to tether your child seat in either the rear-facing or forward-facing modes. Our van doesn’t have the latch system so this would make the carseat MUCH more secure in our vehicle! Sounds amazing!
I like the idea of the integrated steel bars. This sounds like a very safe, stylish carseat. Thanks for the giveaway!
I love how much engineering has gone behind the creation of their seats! Never have to question the safety!! Love it!
I had no idea that the Chest Pads are there to ensure proper positioning – I just thoguht they were there for comfort.
I learned about HUGS. The Harness Ultra Guard System
Like many, I had never heard of the HUGS technology either. That’s a pretty rad feature!
agreed!!
Thanks for your post, we’re currently researching car seats as my son is ready to “graduate” out of his infant seat. The Britax line of convertible seats is definitely among our top choices! I learned from your post that “The use of a tether can reduce the distance that your child’s head moves forward (also called head excursion) by four to six inches, thereby minimizing the risk of injury during a crash.”
I’ve learned how important side impact protection is.
I had never heard of Hugs safe cells before! And we are actually shopping for a new seat for Ivy now- this would be so perfect!
Steph
I learned that car seats expire so you should never buy a used one.
Thanks for the chance!
britax has the highest safety rating!
*kelly
kelly-tillotson@hotmail.com
ilearned that SafeCells are engineered structures that are designed to compress in a crash and manage energy to reduce the amount of impact forces experience.
I learned that their bases have SafeCell Technology that are designed to compress in a crash. We have A Britax and love it!
Pinterest name nat5732
I am pretty impressed with the integrated steel bars as well!
I definitely didn’t know about the energy-absorbing Versa-Tether or the SafeCell technology! We have had one Britax seat and we were really impressed with the quality.
Britax has Harness Ultra-Guard System Chest Pads with SafeCell Technology are affixed to the car seat shell to ensure proper positioning.
he BRITAX energy-absorbing Versa-Tether is a strap (a.k.a. webbing) that is attached to two points of the upper part of the child seat; there is a hook on this strap that attaches to an anchor in your vehicle.
I learned that the Britax car seat has a tether that helps reduce head injuries during a crash. So important.
I learned that the seats are made with integrated steel bars! Awesome!
I learned that Britax seats have a tether that can decrease head excursion for up to 6 inches during a crash.
I learned that Britax seats have new HUGS with SafeCell Technology.
Important to me is side impact protection and energy absorbing Versa-Tether.
I learned that All BRITAX child seats have been engineered to protect your child’s head and chest during a side impact crash. There are, however, varying degrees of side protection available based on which child seat you choose
Great post Shannon! I will ONLY use Britax carseats. They are simply THE BEST! I love having the peace of mind that my kids are buckled up in the highest quality carseats out there. They are worth every penny. Preslee looks ADORABLE in that picture!!
I’m excited for whomever wins the carseat!
Hey lady….I do not own a Britax and I learned a lot from this. Definitely a great peace of mind. MISS YOU!
I’ve learned that it comes with a new HUGS Chest Pads with SafeCell Technology that are affixed to the car seat shell to ensure proper positioning.
I learned that the Integrated Steel Bars strengthen the connection to the vehicle and reduce forward flexing of the child seat during a crash
Thank you for hosting this giveaway
Louis
pumuckler {at} gmail {dot} com
It really sucks to say this but if we could afford it, both of my children would be in Britax seats. I think you did a nice compact review and I am impressed with the safecell technology…. every baby deserves the best safety and protection… with that said, I hope hope hope I win 🙂
This is the carseat I have been looking at for my daughter since she is outgrowing her infant seat! I love all their safety features especially since I have an older car and this seat would protect her even more!
the chest pads have safe cells for more safety.
We are Britax users, and I knew a great deal of that info from previous research. I LOVE the options, and the many, many, MANY safety features; this was a good review and reminder of why I chose Britax!
I love britax, we have one for my daugther and will soon need one for our new little one!
What HUGS means – HUGS (Harness Ultra-Guard System) Chest Pads with SafeCell Technology are affixed to the car seat shell to ensure proper positioning
I like all the things they have added to make the car seat extra safe.
I had no idea about the integrated steel bars, I need to see if our car seat has that.
I learned all BRITAX child seats have been engineered to protect your child’s head and chest during a side impact crash.
I like that I can tether my daughters seat in either the rear-facing or forward-facing modes.
I learned this— useful!!
Bases with SafeCell Technology feature SafeCells, an engineered structure, designed to compress in a crash, significantly lowering the center of gravity and counteracting the forward rotation of the child seat which normally propels the child toward the vehicle seat in front of the child restraint.
I learned that the chest straps compress in a crash, which minimizes the impact for the child.
Love our Britax and would love to win one for baby #2 who is on her way… I learned that the tether actually helps reduce the impact from a crash on baby! Thanks Britax for making such safe seats for our children!
I love the side impact protection that was noted in the post
I didn’t know about the internal bars. very safe!
Love the HUGS chest pad feature.
I learned that the seat lowers the child’s center of gravity so the impact of a crash isn’t as bad
I learned that Integrated Steel Bars strengthen the connection to the vehicle and reduce forward flexing of the child seat during a crash. What a unique feature and so awesome for my little meaty.
I learned that the BRITAX energy-absorbing Versa-Tether is a strap (a.k.a. webbing) that is attached to two points of the upper part of the child seat; there is a hook on this strap that attaches to an anchor in your vehicle.
I learned that there are different levels of side impact protection and Britax offers these with deep side walls and rigid sides
I learned that all Britax child seats have been engineered to protect your child’s head and chest during a side impact crash.
I learned that all the Britax child seats have varying degrees of side impact protection. From their website, they explain how this can shield a child from vehicle intrusion. I really like their seats that have the side impact cushion technology that can result in a 45% reduction in side impact crash energy. In my opinion Britax seats are the best out there.
To me, side impact protection is one of the most important things. It’s nice to see Britax cares about this too! 🙂
I learned that the BRITAX energy-absorbing Versa-Tether is a strap (a.k.a. webbing) that is attached to two points of the upper part of the child seat; there is a hook on this strap that attaches to an anchor in your vehicle.
Integrated Steel Bars strengthen the connection to the vehicle and reduce forward flexing of the child seat during a crash.
Wow they have some really great safety features in their car seats! I found this safety feature/information most interesting: “Bases with SafeCell Technology feature SafeCells, an engineered structure, designed to compress in a crash, significantly lowering the center of gravity and counteracting the forward rotation of the child seat which normally propels the child toward the vehicle seat in front of the child restraint.”
Britax is the highest in safety
Whoa, even the chest pads are engineered to protect baby!
I love the safety feature. Also it is a never a good idea to use an expired car seat no matter how good it looks.
I love that it has the Integrated Steel Bars so that the kids are more secure during a crash and the chest pads have SafeCells which reduce the amount of impact during a crash. What an awesome car seat! Thanks!
Wow, the iPhone murdered my comment…I meant to write : My little guy is just about ready for a new “big boy seat”…I would love to win this Britax, especially with the integrated steel bars–I had no idea how many extra safety features Britax had before reading this post!
Aww, I’m so glad you learned some things in this Nicole! Good luck!
My little guy is just about ready for a new “big boy seat”…I would live towin this Britax!
I love the HUGS (Harness Ultra-Guard System) Chest Pads with SafeCell Technology
learned from this post the tether system allows you to tether your child seat in either the rear-facing or forward-facing modes
I learned there are steel bars integrated into the seat
I learned that this seat has Integrated Steel Bars which strengthen its connection to the vehicle and reduce forward flexing of the child seat during a crash.
I like the ‘safe cells’ technology.
Their features are one of a kind and have safety in mind 100%! the hugs, side impact protection , energy absorption teether, they think of everything and ease of mind too!
i knew al this already since I LOVE Britax! with our first child we went with them but would love to have this chair for my second one! they are great and safety for your babies have no price!
You got that right Joanna! 🙂
Britax is the best! It is the only kind I will buy for my son. I love the side impact protection and all the safety features.
I learned about the integrated steel bars, but really like the fact that it lowers the child’s center of gravity during a crash.
I didn’t realize it had integrated steel bars
I like all the safety features.
I love all the safety features that Britax uses from the special shoulder straps to the steel frame integration – The more I read about them the more I love them. Thanks for the giveaway!
Britax is highest rated carseat in safety
I didn’t really learn anything new since I researched Britax carseats prior to purchasing one for my son. I love their side impact protection, HUGS pads and steel frame.
We are Britax owners and I still found I had a lot to learn. I love the integrated steel bars. Our current seat does NOT have that feature. And, the SafeCell base is so cool! What a great safety feature to prevent your child from impacting something in the vehicle during a crash. That’s the thing I found most interesting about SafeCell base, that it does its job DURING a crash.
Thanks for such a great offer and such wonderful information!
You are welcome Cate! I’m so glad you found this informative! 🙂
I like the HUGS feature!
I learned about the Integrated Steel Bars that reduce flexing in an accident
I learned that Britax has SafeCell Technology, that lowers the child’s center of gravity DURING a crash to help to minimize potential injury by counteracting the forward movement.
I learned that the model lowers the center of gravity of the child so that crash impacts are far less damaging!
I love Britax! We have the Chaperone right now and are currently looking at this model for when our daughter outgrows hers. Would love to win!
I found the safety information to be so important!! So glad Britax goes above and beyond to protect kids…integrated steel bars?? Who knew?!
I had the same thought on the steel bars! 😉 I didn’t know either!
Hey! I saw your post on mama at homes blog about entrusted! I did the class at my church in Chicago and now I am leading women through it at my new church in eau Claire. Just wanted to say hi!
We are long time lovers and users of Britax carseats. I currently have a Marathon, 2 Frontiers and an infant seat in my van right now!
I love how safe they are. It makes me so happy that they are continually improving on the safety features of their seats!
I couldn’t agree more Kim! 😉